In our comprehensive internet marketing guide, we’ll cover everything from marketing strategies to real world examples, to ensure your business reaches the right people.

What is Internet/Online Marketing?

Online marketing, also known as internet marketing or web advertising, is a form of marketing that uses the internet to deliver promotional messages to customers through digital channels such as search engines, email, websites, and social media.

Online marketing strategies include web design, SEO, email, social media, PPC, and other internet-related methods.

Let’s dive into two separate goals you’ll have with internet marketing, as well as the necessary methods you’ll want to take to achieve those goals.